Wednesday 12:40 PM - 1:00 PM · Expo Innovation Theater

AI for BI: A Practical Guide to Avoiding Common Pitfalls

Every BI platform now includes AI—from Microsoft Fabric CoPilot to standalone chatbots. Yet without a unified strategy, these tools create fragmented user experiences and governance risks. This session introduces a clear Reference Architecture for implementing AI for BI at scale—helping enterprises eliminate silos, ensure control, and build a sustainable, scalable system.

Wednesday 12:40 PM - 1:00 PM · Expo Insight Theater

Vortex: AI-Powered Migration to Power BI / Microsoft Fabric Made Simple

Legacy platforms create data silos blocking innovation. Manual migrations take 12+ months with 83% failing. See how AI automation transforms this: smart rationalization prioritizes assets, automated conversion handles apps and pipelines, and optimization ensures quality. Watch live demos and hear how one organization migrated an app portfolio in months, unlocking Fabric's modern capabilities.

Wednesday 1:10 PM - 1:30 PM · Expo Innovation Theater

Brewing Better Decisions for a Dunkin Donuts Franchisee with Microsoft Fabric

Learn how Bluemont Group transformed Data & AI across 100 Dunkin’ locations by replacing a vendor-controlled data warehouse with a modern, fully owned Microsoft Fabric platform. Learn how Collectiv helped them eliminate multi-day data delays, unlock historical insights, and empower managers with real-time, location-level visibility.

Wednesday 1:45 PM - 2:45 PM · C111-C112

CORENOTE: Fabric Data Factory: What's New and Roadmap

Are you looking at how you can get started with Fabric Data Factory? In this session, you will learn how Fabric Data Factory is empowering developers to build data integration solutions. This session will get you up to speed with exciting product innovations and Fabric Data Factory roadmap.

Wednesday 1:45 PM - 2:45 PM · C211-C213

Decoding Fabric Licensing

Navigate the complexities of Microsoft Fabric licensing with real-world scenarios. Learn the differences between Pro, Premium, and Fabric licenses. We will compare pricing models, estimate costs, and avoid budgeting traps to enable smarter, cost-savvy decisions about your data environment.

Wednesday 1:45 PM - 2:45 PM · C302

Planning & Writeback on Top of Semantic Models

Unlock hidden ROI by turning your existing semantic layer into a full planning engine. This innovation eliminates duplicate EPM systems, unifies actuals and plans, and delivers real-time, governed insights. By activating write-back directly to Fabric, organizations cut cost, boost agility, and transform planning into a seamless extension of analytics.

Wednesday 3:05 PM - 4:05 PM · C113-C114

CORENOTE: The Fabric Data Warehouse Future-Proof Advantage

Fabric Data Warehouse has been built from the ground up in 2020s, inspired by industry state-of-the-art. In this session we unveil new features designed to make it easier to manage and get the most out of your analytics workloads with Fabric Data Warehouse.

Wednesday 3:05 PM - 4:05 PM · B401-B402

CORENOTE: Transform Your Business with Fabric Real-Time Intelligene

Real Time Intelligence helps businesses transform with real-time insights, analytics and actions built for the era of AI. This session will cover key features, capabilities, and the impact it has on operational efficiency and decision-making processes. We will also highlight customer success stories and showcase how you can revolutionize your data strategy and unlock new opportunities for growth.

Wednesday 3:05 PM - 4:05 PM · TMB 4

Make Managed Self-Service BI Work for You with Power BI and Purview (the BI Mullet Approach)

When designed well, a managed self-service BI approach strikes the perfect balance between centralized data discipline and flexible self-service reporting. This session will demonstrate how smart Power BI implementation (including centrally maintained semantic models, report templates, and administration) saves time, money, and headaches when paired with Purview's Unified Catalog.

Wednesday 4:25 PM - 5:25 PM · B401-B402

Create a Single Source of Truth for Your Data, AI, and Actions

When business data, models, and AI agents operate in silos, your organization struggles with inconsistent insights and fragmented decision-making. Microsoft Fabric solves this by providing a unified semantic foundation that connects everything into a single intelligent framework. Explore customer stories and see how enterprise-wide semantic clarity improves AI agent reasoning. Learn to design semantic models that unify your data assets and enable your organization to operate with greater clarity and agility.

Wednesday 4:25 PM - 5:25 PM · TMB 4

Driving Cost-Efficient Data Architectures for SQL Server, Azure SQL and Fabric using FinOps

Learn how to optimise SQL Server, Azure SQL and Fabric costs using FinOps practices and AI-driven insights. We’ll explore key cost drivers, show how AI detects inefficiencies, forecasts spend, recommends right-sizing, and helps design smarter, cost-efficient data architectures across hybrid and cloud environments.

Wednesday 4:25 PM - 5:25 PM · C108-C109

Talk to Your Data: The Future of Data Interaction with AI

In the evolving world of data, the ability to interact with your datasets and databases using natural language is a game-changer. This session will introduce you to the power of Azure OpenAI, Azure SQL, and Microsoft Fabric, showing you how to break down barriers that have traditionally required.

Wednesday 4:25 PM - 5:25 PM · C301

AI-Driven MDM on Microsoft Fabric: Build the Intelligent Golden Record

Discover how to build an AI-powered Master Data Management solution on Microsoft Fabric. Learn how AI models identify duplicates, enrich data, and create a reliable golden record. See practical patterns that improve data quality, downstream analytics, and enterprise operational efficiency.

Thursday 8:00 AM - 9:00 AM · B313b-B314

Once Upon a Report: The Storytelling Power of Power BI

Every great report has a plot, characters, and a message. In this interactive session, you’ll learn how to weave storytelling principles into Power BI design—using data to guide, persuade, and engage your audience. From color psychology to narrative structure, discover how to make your reports feel less like spreadsheets and more like experiences.

Thursday 10:10 AM - 11:10 AM · C108-C109

How Much is Fabric | Strategies for Managing and Estimating Fabric Capacity Expense

Learn how to accurately estimate and control Microsoft Fabric capacity costs in today’s cloud‑driven world. We’ll cover key drivers like workload patterns, utilization, and scaling, and walk through practical models, examples, and best practices to align Fabric spend with your organization’s performance and budget goals.

Thursday 11:30 AM - 12:30 PM · B406b-B407

Blueprint for Modern Data Teams: A Customer Story with Mirroring, Warehouse, and dbt

Learn how a real customer unlocked fast, reliable analytics by combining Mirroring, Fabric Warehouse, and dbt. They’ll share their challenges, architecture, and business outcomes—plus the patterns you can take back to your own organization to accelerate your data journey.

Thursday 11:30 AM - 12:30 PM · TMB 4

Building a Microsoft Fabric CoE That Works: What We Learned and How You Can Start

Whether you’re a Microsoft Fabric/Power BI enterprise architect or a grassroots champion, learn how you can take steps towards establishing an approachable Microsoft Fabric Center of Excellence that grows with your organization. We’ll share real lessons on enablement, distributing best practices, hosting office hours, and how a simple start became a launchpad for inclusive community & governance.

Thursday 11:30 AM - 12:30 PM · C101

Busy is a Four-Letter Word

If I ask you, "How are you?", is your default answer, "I'm so busy!"? Why do we measure our worth by how much we are doing, rather than by the value of what we do? What does this have to do with a technical conference? Join me as I share with you how I, too, was too busy for too long, but am learning how to do less, be more productive, and have bigger impact at work, the community, and at home.

Thursday 11:30 AM - 12:30 PM · C301

SAP Data Integration Made Easy: From SAP to Fabric in Real Time

In this session, we showcase our SAP Clean Core Certified integration with Microsoft Fabric, enabling seamless, real-time replication into OneLake. Discover how to simplify SAP data workflows, accelerate insights with ready-to-use pipelines, and apply proven best practices—supported by a live demo and guidance from dab experts.

Thursday 11:30 AM - 12:30 PM · C302

Breaking Barriers: Unlock AI’s True Potential in a Data-Driven World

AI adoption comes with hurdles—from legacy systems to cultural shifts. This panel features executive leaders who have overcome major challenges to achieve AI-driven transformation and share their Data & AI breakthroughs. Learn how they tackled roadblocks, unlocked hidden value, and set their organizations on a path to sustainable AI success.

Thursday 1:10 PM - 1:30 PM · Expo Innovation Theater

Where Data Meets Opportunity: Drive Business Value with Location Insights

Join Esri to see how location intelligence can revolutionize your data strategy and give your organization a competitive edge. Esri's ArcGIS technology brings interactive mapping and advanced location-based analytics to Microsoft Fabric. Discover real-world success stories and learn how organizations are using location intelligence to uncover patterns, predict trends, and make smarter decisions.

Thursday 4:15 PM - 5:15 PM · C101

Talking about mental health - For you and for them

Looking after more than just 1's and 0's is important for us all.

Everyone experiences, or is adjacent to people who experience, challenges with mental health. In both the workplace and personal life, it can feel very difficult to talk with people about these challenges.

Friday 8:00 AM - 9:00 AM · C105-C106

SQL database in Fabric: The Fast Path to Modern, Scalable Analytics

Learn how SQL databases deliver scalable, secure, and cost-effective analytics in Microsoft Fabric. Explore design patterns, migration strategies, and performance tuning to modernize your data platform while ensuring governance, AI readiness, and seamless Power BI integration.

Friday 8:00 AM - 9:00 AM · C102

Pairing Fabric AI Functions & Translytical Task Flows to Improve Jira Data Quality

Learn how a Fortune 500 enterprise built a solution that paired Fabric AI Functions, Power BI Translytical Task Flows, Copilot Studio, and Microsoft Teams to improve Jira data quality for over a thousand project owners and drive better project visibility for the C-suite.

Friday 3:15 PM - 4:15 PM · TMB 4

Building modern data architectures with Microsoft Fabric

Learn how Microsoft Fabric can be leveraged with the architectures: Data fabric, data lakehouse, and data mesh. Get a tour of each architecture and explore their pros and cons. By the end of the session, you’ll have a clear understanding of how to use Microsoft Fabric to build and optimize these diverse data architectures.